At the very end of 2020, Volkswagen delivered the first vehicles of its brand new ID range to customers, namely small ID.3s. Despite a somewhat complicated start, the Volkswagen ID range has gradually expanded, with the arrival of the ID.4, the ID.5 and even an ID.6 in China. In 2022, 135,000 vehicles were ordered, an increase of 65% compared to 2021, and are produced at a steady pace, despite the persistent difficulties affecting the supply chain.
The (half) million for the Volkswagen ID range
A few weeks before the end of 2022, Volkswagen is very proud to announce that it has delivered more than 500,000 vehicles from its ID electric range, a year ahead of its objectives. According to Imelda Labbé, member of the Volkswagen Management Board in charge of Sales, Marketing and After-Sales Service: “it’s a sign that Volkswagen vehicles are well received by our customers all over the world. Our strategy around electromobility is on track, and the success continues.”
An electric offer which will also continue to expand, since Volkswagen will market no less than 10 new electric models by 2026. The manufacturer thus wants to have a catalog able to suit all budgets, with entry-level vehicles, below 25,000 euros, up to the future new flagship of the range, namely the Aero B.
Like many modern and connected vehicles, the ID range can be updated OTA, which allows Volkswagen to quickly correct/optimize its vehicles. For the manufacturer, it is in particular a question of immediately transforming customer feedback into new functions, with for example an increased charging capacity or even a more precise display of the battery capacity on the driver’s screen.
Remember that from the year 2033, Volkswagen will only produce electric vehicles in Europe. A little earlier, from 2030, all-electric models should represent at least 70% of the sales volume in this market. The European market is notably driven by Norway, where the Volkswagen ID.4 topped the sales charts in October.
On the competition side, remember that Porsche has also recently wanted to show the good health of its electrical section. Despite a 100% electric offer that is after all very limited, since it consists of only one and only model, the Taycan, Porsche has just passed the 100,000 sales milestone, and counts well (at the moment). like Volkswagen) continue to accelerate in the electromobility market.